What Exactly Is Vegan Paint? Here’s Why It Matters

As more people become conscious of the products they use in their homes, vegan paint is growing in popularity. But what exactly makes a paint “vegan,” and why is it a better option for eco-conscious and ethical consumers? Let’s dive into what vegan paint is, why it’s a great choice, and how we’ve proudly achieved the Vegan Trademark from the Vegan Society.

What Is Vegan Paint?

Vegan paint is paint that contains no animal-derived ingredients. Traditional paints can sometimes use ingredients like casein (a milk protein), beeswax, gelatin, fish oils, or even shellac, which comes from insects. Vegan paints eliminate these components, ensuring that no animals are exploited in the manufacturing process.

Here at Victory Colours, we go a step further. Not only do our paints avoid animal    products, but they’re also cruelty-free, meaning they haven’t been tested on animals. It’s the perfect solution for homeowners who care about the environment, animals, and living more ethically.

Why Choose Vegan Paint?

Choosing vegan paint is not just about aligning with a compassionate, animal-friendly lifestyle; it also promotes a cleaner, healthier home. Here’s why:

• Eco-friendly: Our vegan paints are ultra low in VOCs (volatile organic compounds), which means they release fewer harmful chemicals into the air, creating a healthier living environment for you and your family.
• Sustainability: Vegan ingredients tend to be more sustainable, reducing the strain on natural resources. This means a smaller carbon footprint for every can of paint produced.
• Peace of Mind: Knowing that no animals were harmed or exploited in the making of your paint adds an extra layer of satisfaction to your eco-friendly decorating choices.

How We Achieved the Vegan Trademark

We’re proud to say that our paints have been certified by the Vegan Society and now carries the Vegan Trademark. This involved a thorough examination of our ingredients, ensuring that no animal products or testing were involved at any stage of production. By meeting these high standards, we’ve aligned with one of the most respected vegan certification bodies in the world. 

Why It Matters

Vegan paint offers the best of both worlds: ethical production and premium performance. Our paints continue to provide exceptional coverage, durability, and stunning colours, all while helping to reduce animal suffering and environmental harm.

Decorate your home with peace of mind — our vegan paints are kind to animals, your health, and the planet. Ready to make the switch? Explore our collection today!

Happy painting!
The Victory Colours Team