01 / Thoughtfully formulated
Beautiful colour. Low emissions.
Our water-based paints are ultra-low VOC. Independently tested by Eurofins, they meet Indoor Air Comfort Gold requirements.
Explore our paint technologyDown to Earth Paints
Why Victory Colours?
Beautiful colour. Thoughtfully made.
Read all the reasons ↓Scroll to see what goes into every tin
02 / A kinder approach
Vegan, through and through.
No animal-derived ingredients. No animal testing. Our paints carry The Vegan Society’s Vegan Trademark.
What makes our paint vegan?03 / Made for real life
A finish that lives with you.
Our matt emulsion is rated Class 1 for rub resistance — washable, durable and low-marring, so marks wipe away without leaving a patch behind.
Find your paint finish04 / British by nature
Made here. With care.
All our paints are made in the UK. Our tins contain recycled material and can be recycled again.
Our environmental commitment05 / Your home, your colour
Colour with character.
Timeless neutrals, period hues and bold accents. Discover a shade that feels like you, then see it in your own space with a hand-painted sample.
Find your colour
Indoor Air Comfort Gold
The Vegan Society Trademark
Class 1 rub resistance
Made in the UK
Hand-painted colour samples
In the mix
Victory White
Killifish
126 mph
Terrapotta
Don Burgundy
A little more about our paint
Beautiful colour. Low emissions.
Our water-based paints are ultra-low VOC. Independently tested by Eurofins, they meet Indoor Air Comfort Gold requirements.
Explore our paint technology ↗Vegan, through and through.
No animal-derived ingredients. No animal testing. Our paints carry The Vegan Society’s Vegan Trademark.
What makes our paint vegan? ↗A finish that lives with you.
Our matt emulsion is rated Class 1 for rub resistance — washable, durable and low-marring, so marks wipe away without leaving a patch behind.
Find your paint finish ↗Made here. With care.
All our paints are made in the UK. Our tins contain recycled material and can be recycled again.
Our environmental commitment ↗Colour with character.
Timeless neutrals, period hues and bold accents. Discover a shade that feels like you, then see it in your own space with a hand-painted sample.
Find your colour ↗Victory Colours
Find a colour to call home.
From soft neutrals to confident colour. Try a hand-painted sample in your own light.
Colours on screen are a guide. Always try a physical sample.